Information Mapping

Information Mapping helps organisations leverage knowledge and communications to improve performance.

Our research-based method for creating high-quality structured content
makes complex information easy to access and use.

While at Harvard and Columbia Universities, Robert E. Horn, Information Mapping's founder, conducted research about how readers deal with large amounts of information. This resulted in a standard approach for communicating information which is based on

• learning theory
• human factors engineering, and
• cognitive science.

What is the method ?

The Information Mapping method is a research-based approach to the analysis, organization, and visual presentation of information.

The method is both subject matter and media independent; that is, it can be applied to the subject matter of any industry, and it can be presented on paper, on a computer screen, verbally, or in a multimedia presentation.

Based on research into how the human mind actually reads, processes, remembers, and retrieves information, Information Mapping is an integrated set of easy-to-learn principles, techniques and standards. It enables authors to break complex information into its most basic elements and then present those elements optimally for readers. The result is a set of precisely defined information modules that are consistent from author to author and document to document.